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You are here: Home / Sellers / 2 Ways to Get the Most Money From the Sale of Your Home | Concord Homes for Sale

2 Ways to Get the Most Money From the Sale of Your Home | Concord Homes for Sale

February 26, 2018 by Peter Maclennan 3 Comments

2 Ways to Get the Most Money From the Sale of Your Home

As the largest city in Contra Costa County, there are many Concord homes for sale, particularly in the zip code 94519. Concord offers accessibility and a measure of affordability when compared to its pricier neighbors of Pleasant Hill, Walnut Creek, and Clayton.

Neighborhoods within the 94519 zip code include:

  • Dana Estates
  • Monte Gardens
  • Holbrook Heights
  • Wren Avenue
  • El Monte
  • San Vincente

These Concord neighborhoods offer proximity to Todos Santos Plaza and the downtown Concord BART station. As well, they provide access via Willow Pass Rd. to Highway 4.

Today I would like to talk about: 2 Ways to Get the Most Money From the Sale of Your Home

Every homeowner wants to make sure they maximize their financial reward when selling their home. But how do you guarantee that you receive the maximum value for your house?

Here are two keys to ensure that you get the highest price possible.

1. Price it a LITTLE LOW 

This may seem counterintuitive, but let’s look at this concept for a moment. Many homeowners think that pricing their homes a little OVER market value will leave them with room for negotiation. In actuality, this just dramatically lessens the demand for your house (see chart below).

2 Ways to Get the Most Money from The Sale of Your Home | MyKCM

Instead of the seller trying to ‘win’ the negotiation with one buyer, they should price it so that demand for the home is maximized. By doing this, the seller will not be fighting with a buyer over the price but will instead have multiple buyers fighting with each other over the house.

Realtor.com gives this advice:

“Aim to price your property at or just slightly below the going rate. Today’s buyers are highly informed, so if they sense they’re getting a deal, they’re likely to bid up a property that’s slightly underpriced, especially in areas with low inventory.”

2. Use a Real Estate Professional

This, too, may seem counterintuitive. The seller may think they would make more money if they didn’t have to pay a real estate commission. With this being said, studies have shown that homes typically sell for more money when handled by a real estate professional.

A study by Collateral Analytics, reveals that FSBOs don’t actually save any money, and in some cases may be costing themselves more, by not listing with an agent.

In the study, they analyzed home sales in a variety of markets in 2016 and the first half of 2017. The data showed that:

“FSBOs tend to sell for lower prices than comparable home sales, and in many cases below the average differential represented by the prevailing commission rate.”

The results of the study showed that the differential in selling prices for FSBOs when compared to MLS sales of similar properties is about 5.5%. Sales in 2017 suggest the average price was near 6% lower for FSBO sales of similar properties.

Bottom Line

Price your house at or slightly below the current market value and hire a professional. This will guarantee that you maximize the price you get for your house.

Source… KCM Peter Maclennan Blog

Having a knowledgeable and experienced real estate broker on your side helps protect your interests and insure you make the best possible decisions. We are dedicated to keeping on top of the real estate market and keeping you informed of changes. You can rest easily knowing you made a well-informed decision based on experience and insight into the Concord California market.

To reach us please call 925.385.8798 or email us at peter@maclennaninvestments.com.

Search for the newest homes for sale in Concord, CA by map (click the map below):

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Filed Under: Sellers Tagged With: Homes For Sale Concord, Sellers

About Peter Maclennan

I moved to Dana Estates with my family in 2012. We love the neighborhood. We love that it is relatively quiet, the neighbors are friendly, and the trees that line the street.
If we aren't hanging out at Starbucks or buying a pizza from P-za Pie, you will find us cruising the sidewalks near Lynwood and Beechwood Dr. Feel free to stop me and say hello.

Comments

  1. Chucktowner says

    March 20, 2018 at 3:45 am

    Good tips!

    Reply
  2. Kansas City SEO says

    August 22, 2018 at 12:40 am

    I know it is justifiable but I kinda don’t like the idea of pricing the house a little low as I will also pay for the agent..

    Reply
    • Peter Maclennan says

      March 7, 2019 at 11:48 am

      Kansas City,
      The article states that it will actually get more for your home as it attracts more buyer interest. As for paying for the agent, hopefully their services pay for themselves.

      Reply

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Meet Peter

I moved to Dana Estates with my family in 2012. We love the neighborhood. We love that it is relatively quiet, the neighbors are friendly, and the trees that line the street.
If we aren't hanging out at Starbucks or buying a pizza from P-za Pie, you will find us cruising the sidewalks near Lynwood and Beechwood Dr. Feel free to stop me and say hello.

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Peter is a real estate broker serving Central Contra Costa County. He and his family live in the Dana Estates Neighborhood. More…

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